Areas discussed in selecting an outside designer include: how to find the right designer; dealing with a purchasing agent; the differences between studio and free-lance designers; how much freedom a designer should have; how to deal with the designer; and what advice designers can give. (LC)

Suggestions for selecting a professional photographer for collegiate publications are given: develop a shooting script that defines your needs; select the photographer skilled in a defined area; negotiate fees carefully; work with the photographer; and be present shooting day to oversee activities. (Author/LC)

Illuminates some of the factors that control the quality of textbooks--state adoption procedures, veto groups in influential states, and constraints within the publishing industry. (IRT)

The author describes the problems facing an extension agent in selecting and utilizing indigenous paraprofessionals to teach extension programs in their neighborhoods. She suggests that extension professionals look on the requirement for them to supervise paraprofessionals as a challenge to extend and improve extension programs. (MF)

Describes a course on teaching and learning resources which relied solely upon students borrowing instructional materials from outside organizations, and was designed to provide students with an exposure to a wide variety of instructional media and with skills in the selection and evaluation of instructional materials. (CMV)

Suggests that (1) research has not produced an algorithm for the selection of media formats, (2) more research is required on the effects of present technology, and (3) production decisions are influenced by many considerations. (Author/CMV)

Because authorities in children's literature feel that series such as Nancy Drew, the Bobbsey Twins, and the Hardy Boys are outdated and poorly written, an annotated bibliography of quality series books is provided to aid librarians in recommending replacement selections to young readers. (FM)

Looks at educational factors in using television or cinema film for non-formal education in developing nations. Styles of presentation in films are discussed, and suggestions are made for assessing effectiveness. (JEG)

The decision-making approach outlined involves defining a vector of computer characteristics, which are modified by importance factors and by assessments of the extent to which each computer realizes each of the characteristics. A single number that may be regarded as a "figure of merit" results. (Author/IRT)

Three types of stimulus materials (text, film, and live demonstration) were used to teach graduate students cardiopulmonary resuscitation; and verbal learning and a motor skill task were measured to determine the effectiveness of the different media. No significant differences were found among the three modes of instruction. (Author/JEG)

College students read, listened to, or viewed a presentation about the library. Some presentations included cartoons. Results suggest that the printed text without cartoons is just as effective as cartoons or audiovisual presentations. If enjoyment is a factor, cartoons or audiovisual presentations should be considered. (Author/JEG)

Describes the Instructional Strategy Diagnostic Profile (ISDP)--an analytic tool that facilitates the evaluation and revision of existing instruction and the design of new instruction--and recounts its use in comparing two textbooks to determine the most appropriate for an organic chemistry course. (JEG)

Suggestions for making the best use of the electronic media (local radio and television) are offered to college and university public relations and information specialists. (JMF)

Suggests ways reading teachers can keep up with new children's books, obtain books, and motivate students to read. (DD)

Describes how the author was shaped by his reading experiences as a boy and young man. Suggests some of the values literature holds for individuals in various circumstances and urges that teachers work to match books to individual students and their needs and interests. (TJ)