Accurately denoting colors and measuring their meanings have been long-standing challenges for scholars and artists alike. This study addressed this problem by suggesting that the use of a model of cyan, magenta, and yellow primary colors--which is common in industry but is generally neglected by scholars and fine artists--could greatly benefit…

This article discusses psychophysical aspects of color perception and critically examines the advice on color use in screen design found in non-empirical literature. There are four main characteristics of color: hue, brightness, saturation, and contrast. In multimedia screen design, color can be used to link logically-related data; differentiate…