By conducting usability testing on a multilanguage Web site, this study analyzed the cultural differences between Taiwanese and American users in the performance of assigned tasks. To provide feasible insight into cross-cultural Web site design, Microsoft Office Online (MOO) that supports both traditional Chinese and English and contains an almost…

With the internationalization of e-commerce, it is no longer viable to design one user interface for all environments. Web-based applications and services can be accessed from all over the globe. To account for this globalization process, software developers need to understand that simply accounting for language translation of their websites for…