Selecting a major is a critical decision for undergraduate students, yet research on their decision-making processes within the Chinese context remains limited. Using cultural capital and the dual-process model of culture in action as theoretical frameworks, this study examines the major selection processes of 45 first-year students at two elite…

Currently, the higher education sector can be considered a marketplace, within which university education is considered a marketable service in the literature on higher education management. The analysis of the variables that generate university image has been the subject of numerous studies on higher education institutions (HEIs). The purpose of…

Purpose: This study aims to analyse the insertion of Sustainability in Management undergraduate courses in Brazilian higher education institutions (HEIs). Design/methodology/approach: Through content analysis, the authors have mapped the curricular grids of the Management courses simultaneously best classified in an independent national ranking…