This article reports on the findings of a mixed-methods, interpretive study identifying practitioners' pedagogical approaches when children aged 3-4 years use touchscreen devices in early years settings in the West Midlands, UK. A multi-site case study approach was adopted involving interviews with 12 practitioners to identify their rationale for using these devices. Coupled with 160 observations of touchscreen practice, this allowed the opportunity to critique intentions with practice, to determine children's opportunities to play with, and potentially learn from, touchscreen technologies. Capturing child voice was an integral aspect of this study. By providing the opportunity for children to express their views through four focus-group interviews, the study found that there was a distinct difference between children's and practitioners' intentions regarding touchscreen play. As a result, practitioners overlooked opportunities to strengthen children's learning by following their interests. The data were analysed using activity theory as a central theoretical framework. From this analysis, it is argued that pedagogical approaches surrounding touchscreen use in early years settings need to be developed in order to incorporate the child's voice in decisions which impact on the ways in which they play with these devices.