Teaching and learning of technical terms constitute a major problem for ESP instructors and students. To help the students learn, retain, apply and relate technical terms, a multiple-associations instructional approach that focuses on connecting the printed form of the technical term with its pronunciation (the hidden sounds, double and silent…

Many of the most talented authors and artists of the past and present have shared their thoughts and their gifts with young children through picture books. Many picture books allow young children to explore important ideas and to stretch their minds far beyond rote memorization. Young children absorb knowledge at a very rapid pace. In an age of…