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Download full textZhang, Min – English Language Teaching, 2014
Vocabulary is the basis of any language learning. To many Chinese non-English majors it is difficult to memorize English words. This paper applied associative method in presenting new words to them. It is found that associative method did receive a better result both in short-term and long-term retention of English words. Compared with the…
Descriptors: Associative Learning, Vocabulary Development, English (Second Language), Second Language Learning
