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Download full textSchwieger, Dana; Ladwig, Christine – Information Systems Education Journal, 2018
As the next generation of college students prepare to embark on institutions of higher education, colleges and universities are faced with significant budget cuts and state expectations for increased fiscal efficiencies and student graduation rates. A greater emphasis is being placed on improving methods for attracting new students and retaining…
Descriptors: College Students, Generational Differences, Student Recruitment, Career Readiness
