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Fanya Wu; Ren Liu – Journal of International Students, 2025
This study explores how Chinese international students at a state university navigate the U.S. college choice process. Through semi-structured interviews with 10 Chinese international college students at a large public research university located in the northeastern U.S., this study explains how these economically privileged students regard…
Descriptors: Foreign Countries, Foreign Students, College Students, College Choice
Catarina Doutor; Natália Alves – Educational Process: International Journal, 2024
Background/purpose: While the existing literature explores the internalization of higher education, a significant gap remains in comprehending the motivations behind international students choosing Portuguese higher education. This study aims to address this gap by examining the motivations of a specific group within Portuguese universities:…
Descriptors: Portuguese, Native Language, Foreign Students, College Choice
Byron W. Lewis – ProQuest LLC, 2024
As it becomes more difficult to predict enrollment outcomes and the decline in high school graduates' looms on the horizon, the ability of higher education leaders to understand what characteristics of the university brand are most compelling for prospective students is important to ensure enrollment objectives are met. This mixed-methods…
Descriptors: Decision Making, Institutional Characteristics, College Choice, Religious Colleges
Jashim Khan; Jane Hemsley-Brown – Journal of Marketing for Higher Education, 2024
The objective of this study of student-consumers in higher education is to investigate the direct influence of student choice factors on student expectations. The mediating role of perceptions of employability in the relationship between costs of study (fees) and student satisfaction, and the outcome variable of students' recommendations, is…
Descriptors: Student Attitudes, Tuition, College Students, College Choice
Guan, Lihang; Mok, Ka Ho Joshua; Yu, Baohua – Cogent Education, 2023
Chinese international students compose the largest group of full-tuition-paying students globally and are important to hosting destinations both culturally and financially. However, the obstructed international mobility caused by COVID-19 has changed their international applications. As the world gradually resumes its previous mobility level, it…
Descriptors: Decision Making, Study Abroad, Student Attitudes, Marketing
Wong, Phoebe; Lee, Daisy; Ng, Peggy M. L. – International Journal of Educational Management, 2018
Purpose: A fuller understanding of the information search behaviour of prospective students in the digital era is one of the keys to success in university recruitment. The purpose of this paper is to investigate students' university choice factors in relation to the online environment. Design/methodology/approach: In total, 637 samples from 11…
Descriptors: Information Sources, Web Sites, Student Recruitment, Universities
Budd, Richard – Higher Education: The International Journal of Higher Education Research, 2017
There is a great deal of discussion in the academic literature around how the current conditions in higher education frame students as customers. Observers are of the view that rankings and marketing, an increased focus on student satisfaction, and particularly tuition fees, encourage an instrumental, passive attitude towards a university…
Descriptors: Undergraduate Students, Student Role, Decision Making, College Choice
Ahmad, Syed Zamberi; Hussain, Matloub – Compare: A Journal of Comparative and International Education, 2017
The mobility of African students beyond national territories has become common worldwide. However, the underlying reasons motivating students to leave their countries of origin in pursuit of higher education in other developing nations and why these factors are important have not been fully explored. This study attempts to explore why and how…
Descriptors: Foreign Students, College Students, Foreign Countries, College Choice
Zinner, Noah – Institute for College Access & Success, 2019
Students suffer extreme hardship when their postsecondary education is interrupted or significantly devalued by school closure or misconduct. Private postsecondary education in particular can cost tens of thousands of dollars in tuition, fees, equipment, and required materials. These considerable expenses constitute only part of the economic harm…
Descriptors: Tuition, State Aid, Private Education, Fees
Ahmad, Syed Zamberi; Buchanan, Frederick Robert – Educational Studies, 2016
Traditional assumptions favouring native English language countries in transnational higher education (TNHE) overlook experiences of international students in new emerging Asian education hubs. Specifically, there has been limited research relating to international students' choice for studying in Malaysia. Drawing from the "push-pull"…
Descriptors: Higher Education, International Education, Foreign Students, College Choice
Okpara, Gazie S.; Agu, Agu G. – Marketing Education Review, 2017
Nonregular higher education in Nigeria became an integral part of the university manpower development since 1960, when the Ashby Commission recommended establishing evening degree programs. These ubiquitous programs have contributed to national capacity-building and remain relatively unmonitored by the National Universities Commission. This…
Descriptors: Marketing, Educational Quality, Governance, Universities
Wilkins, Stephen – Journal of Research in International Education, 2013
The purpose of the research upon which this article is based was to identify the factors that influence the higher education choices of expatriate children. The study involved a self-completed written questionnaire and structured face-to-face interviews with nineteen students at four international schools in the United Arab Emirates (UAE). The…
Descriptors: Higher Education, Foreign Students, Foreign Countries, Reputation
Hohner, Margaret; Tsigaris, Panagiotis – Journal of International Education in Business, 2012
Purpose: The purpose of this paper is to investigate the beliefs of undergraduate business students studying in Canada and partners in China about the quality of the program; what they consider effective signals of quality; and their willingness to pay to improve the quality. Design/methodology/approach: A survey was designed and distributed to…
Descriptors: Grade Point Average, Student Attitudes, Foreign Countries, Business Education
Mpinganjira, Mercy – Educational Research and Reviews, 2012
Many African countries are concerned with the targeting of international postgraduate students by developed countries for skilled migration. Increased provision of postgraduate studies within the continent would go a long way in dealing with the problem. Success will however depend on the ability of countries in the continent to attract…
Descriptors: Developed Nations, Foreign Countries, Focus Groups, Foreign Students
Wright, Ewan; Lee, Moosung – British Journal of Educational Studies, 2014
The number of International Baccalaureate Diploma Programme (IBDP) schools has increased rapidly in China in recent years. However, access to schools offering the IBDP remains restricted to a relatively elite minority of China's population due to enrolment barriers for Chinese nationals and relatively high school fees. An implication is that…
Descriptors: Advanced Placement Programs, Foreign Countries, Access to Education, Barriers
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