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Mackert, Michael; Lazard, Allison; Guadagno, Marie; Hughes Wagner, Jessica – Journal of American College Health, 2014
Objective: Lack of sleep among college students negatively impacts health and academic outcomes. Building on research that implied motion imagery increases brain activity, this project tested visual design strategies to increase viewers' engagement with a health communication campaign promoting napping to improve sleep habits. Participants:…
Descriptors: Health Promotion, Campuses, Sleep, College Students