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| Miller, Fred L. | 1 |
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Download full textMiller, Fred L.; Grimes, J. Milton – 1991
Murray State University (Kentucky) has approached the internationalization of the business curriculum by creating a bachelor of arts degree program requiring 2 years of foreign language study. To assess the program's overall success, three student surveys were undertaken. The first polled entering freshman business students in fall 1990 about…
Descriptors: Bachelors Degrees, Business Administration Education, Business Communication, College Freshmen
