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Peer reviewedVann, Carolyn; And Others – Higher Education Management, 1993
Efforts of Ball State University (Indiana) to internationalize its curriculum are described, focusing on the process used to develop a curriculum and on program considerations. Major problems addressed were student attitudes, faculty expectations, and institutional budgetary constraints. Goals were identified for the curriculum, faculty/student…
Descriptors: Budgeting, Citizenship Education, College Curriculum, College Environment
Download full textMiller, Fred L.; Grimes, J. Milton – 1991
Murray State University (Kentucky) has approached the internationalization of the business curriculum by creating a bachelor of arts degree program requiring 2 years of foreign language study. To assess the program's overall success, three student surveys were undertaken. The first polled entering freshman business students in fall 1990 about…
Descriptors: Bachelors Degrees, Business Administration Education, Business Communication, College Freshmen
Peer reviewedDiLorenzo-Aiss, Janet; Dion, Paul – Journal of Marketing for Higher Education, 1996
A Fordham University (New York) initiative to internationalize its undergraduate business curriculum is described. The curriculum development project, designed to both stem declining enrollment and make the curriculum more relevant to business needs, included student surveys, grant proposal preparation, assessment of local program competition,…
Descriptors: Business Administration Education, Case Studies, College Faculty, College Outcomes Assessment
St. Martin, Gerry – 1995
A Salisbury State University (Maryland) program integrating intensive French language and business administration instruction is described. In its pilot, the program had 11 students, all but 1 drawn from French language classes; one was a native speaker. The French portion was taught in the morning by two French professors, and the business…
Descriptors: Business Administration Education, Business Communication, Class Activities, Classroom Techniques
