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Peer reviewedRusson, Craig; Koehly, Laura M. – Evaluation and Program Planning, 1995
A scale was developed for measuring the persuasive impact of qualitative and quantitative evaluation reports on decision makers. Using two exploratory (n=192 graduate and undergraduate students) and two confirmatory (n=200 administrators) samples, researchers developed a 28-item Likert-type scale that demonstrated high reliability and validity.…
Descriptors: Administrators, Attention, College Students, Comprehension
Fink, Arlene – 1995
The nine-volume Survey Kit is designed to help readers prepare and conduct surveys and become better users of survey results. All the books in the series contain instructional objectives, exercises and answers, examples of surveys in use, illustrations of survey questions, guidelines for action, checklists of "dos and don'ts," and…
Descriptors: Costs, Data Collection, Educational Research, Error of Measurement


