Descriptor
| Administrator Role | 1 |
| Administrators | 1 |
| Business Communication | 1 |
| Communication Problems | 1 |
| Communication Research | 1 |
| Communication Skills | 1 |
| Role Perception | 1 |
| Speech Communication | 1 |
Source
| Bulletin of the Association… | 1 |
Author
| Sigband, Norman B. | 1 |
Publication Type
| Journal Articles | 1 |
| Opinion Papers | 1 |
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Peer reviewedSigband, Norman B. – Bulletin of the Association for Business Communication, 1985
Indicates the recognition on the part of chief executive officers that they are the company spokespersons and must have good communication skills in order to communicate effectively to the media and special interest groups. (EL)
Descriptors: Administrator Role, Administrators, Business Communication, Communication Problems


