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Wildlife-Based Recreation as Economic Windfall: A Rhetorical Analysis of Public Discourse on Birding
Hill, Steven G.; Cable, Ted T.; Scott, David – Applied Environmental Education and Communication, 2010
Symbolic convergence theory posits that groups of like-minded people use linguistic symbols to construct a shared reality and form rhetorical visions (ways of viewing and communicating about an issue). To see how rhetorical visions might help shape public tourism policy, the authors used fantasy theme analysis to examine 206 Kansas newspaper…
Descriptors: Wildlife, Recreational Activities, Rhetoric, Tourism

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