Sixty-four subjects were presented pictures and later asked to draw them or provide one-word descriptions to test the hypothesis that decreased retention effectiveness occurs because images stored in long-term memory are accessible only through their verbal labels. Recall of pictures was significantly greater than recall of words. (Author/PN)

A skilled cognitive theorist might help behaviorists resolve inconsistencies found from their experimentation with imaginal mnemonics in paired-associate and serial learning tasks. Iconic cognition which relegates verbal processes to short-term storage and output systems is inadequate to explain the verbal coding and elaboration processes…