Behavior analysis has exploited conceptual tools whose experimental validity has been amply demonstrated, but their relevance to large-scale and fine-grained behavioral phenomena remains uncertain, because the experimental analysis of these domains faces formidable obstacles of measurement and control. In this essay I suggest that, at least at the…

Research was conducted to investigate two general classes of human attention models, early-selection models which claim that attentional selecting precedes memory and meaning extraction mechanisms, and late-selection models which posit the reverse. This research involved two components: (1) the development of simple, efficient, computer-oriented…

One control group and eight experimental groups, each composed of 12 first grade children, participated in this experiment. It was designed to investigate the effects of frequency of reinforcement and repeated evaluation of stimuli on the conditioning of preferences. Each child participated in the experiment for seven consecutive school days. The…