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Direct linkMikyung Shin; Jiyeon Park – Society for Research on Educational Effectiveness, 2025
Background: A single-case design focuses on individual performance and measures the causal relationships between variables (Kazdin, 2019). This experimental design enables researchers to measure the learning behaviors of individual participants over time across phases and assess the effectiveness of an instructional strategy in improving or…
Descriptors: Causal Models, Statistical Inference, Statistical Data, Research Design
Love, Edwin; Stelling, Pete – Marketing Education Review, 2012
The reaction that occurs when Mentos are added to bottled soft drinks has become a staple demonstration in earth science courses to explain how volcanoes erupt. This paper presents how this engaging exercise can be used in a marketing research course to provide hands-on experience with problem formation, hypothesis testing, and causal research. A…
Descriptors: Marketing, Research, Comparative Analysis, Experiments
Peer reviewedJohnson, David E. – Teaching of Psychology, 1996
Provides an exercise for introducing research methods to undergraduates. The students view a graph revealing that left-handed people are underrepresented in older age groups. Small group discussions attempt to explain this phenomenon. A follow-up class discussion focuses on the different approaches and methods available for interpreting the data.…
Descriptors: Causal Models, Critical Thinking, Data Interpretation, Factor Analysis
