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Nixon, Judy C.; Helms, Marilyn M. – Bulletin of the Association for Business Communication, 1991
Investigates whether readability is a key criterion for college and university professors in selecting textbooks. Finds that many selected textbooks are at too high a level for the students. Suggests that students have a difficult time learning when the text is even slightly above their level. (PRA)
Descriptors: Business Communication, Higher Education, Readability, Readability Formulas
Peer reviewed Peer reviewed
Courtis, John K. – Journal of Business Communication, 1987
Investigates the effectiveness of the prose communication in contemporary corporate annual reports. Indicates that a sample of 65 Canadian annual reports for 1984 were classified as "difficult" to "very difficult" and beyond the fluent comprehension ease of 92 percent of the adult population and 56 percent of the investor…
Descriptors: Business Communication, Business English, Communication Problems, Communication Research
Peer reviewed Peer reviewed
Wells, Barron; Spinks, Nelda – Bulletin of the Association for Business Communication, 1991
Investigates readability levels of correspondence sent out by Gulf Coast area business offices. Finds that a large majority of the correspondence sent out from the offices under study is written at too high a reading level. Finds also that the greatest problem lies in syllable intensity--the use of "big" words where everyday words would have…
Descriptors: Business Communication, Communication Research, Higher Education, Letters (Correspondence)
Peer reviewed Peer reviewed
Fry, Edward B. – Journal of Reading, 1987
Outlines the current uses of readability measures in education, business, and government. (SRT)
Descriptors: Business Communication, Computer Software, Court Litigation, Government Publications
Peer reviewed Peer reviewed
Selzer, Jack – Journal of Business Communication, 1981
Doubts the ability of formulas to predict readability and questions their use as aids in writing readable prose. Points out that formulas also hamper the teaching of business writing because they emphasize written products instead of the writing process. (PD)
Descriptors: Business Communication, Business Correspondence, Higher Education, Readability