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Shaffer, Raymond J.; And Others – Journal of Technical Writing and Communication, 1993
Argues the cloze procedure is the appropriate method of assessing the readability of business writing. Uses this procedure to determine the readability of a statement issued by the Governmental Accounting Standards Board (GASB). Finds one important GASB statement unreadable by college-level readers. (NH)
Descriptors: Cloze Procedure, Higher Education, Readability, Readability Formulas
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Giles, Timothy D. – Journal of Technical Writing and Communication, 1990
Reviews recent articles focusing on the controversy surrounding the appropriateness of readability formulas for technical writing. Suggests that further research should be conducted to study empirically how readability as a concept might be used to aid the technical writer since readability formulas are shaping computerized editing programs. (KEH)
Descriptors: Audience Analysis, Discourse Analysis, Literature Reviews, Readability Formulas
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Courtis, John K. – Journal of Business Communication, 1987
Investigates the effectiveness of the prose communication in contemporary corporate annual reports. Indicates that a sample of 65 Canadian annual reports for 1984 were classified as "difficult" to "very difficult" and beyond the fluent comprehension ease of 92 percent of the adult population and 56 percent of the investor…
Descriptors: Business Communication, Business English, Communication Problems, Communication Research
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Bogert, Judith – Bulletin of the Association for Business Communication, 1985
Points out that readability indexes can serve a useful role in the teaching of writing when used as they were intended to be used. Focuses on Gunning's Fog Index. (EL)
Descriptors: Business Communication, Communication Problems, Higher Education, Readability
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Battison, Robbin; Goswami, Dixie – Journal of Business Communication, 1981
Surveys recent trends in the area of clear writing. Discusses the problem of incomprehensible language in functional writing (forms and documents). Considers solutions, particularly those developed by the Document Design Center. (PD)
Descriptors: Curriculum Development, Higher Education, Models, Publications
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Connatser, Bradford R. – Journal of Technical Writing and Communication, 1999
Proposes that readability formulas cannot predict text difficulty. Presents results of an experiment designed to demonstrate that "text difficulty" is determined by individual differences (perception) and not by the objective qualities of a text. (NH)
Descriptors: Cloze Procedure, Individual Differences, Readability Formulas, Reader Text Relationship
Siegel, Arthur I.; And Others – 1976
A previous report defined a series of 14 novel measures for determining the comprehensibility of English text on the basis of current psycholinguistic and Structure-of-Intellect concepts. That report not only suggested the potential usefulness of the measures but also conjectured about the feasibility of automating the calculation of these…
Descriptors: Adults, Armed Forces, Cognitive Processes, Computer Programs
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Allen, Jo – Teaching English in the Two-Year College, 1985
Presents a brief history of readability formulas (discussing their capabilities and liabilities) and synthesizes current readability research for teachers who want to use readability principles in their work and who want to teach these principles to their students. Contains a table of the most commonly used formulas that lists their variables,…
Descriptors: College English, English Instruction, Readability, Readability Formulas
Brown, Francis J. – 1978
The Gunning Fog Index of readability indicates both the average length of words and the difficult words (three or more syllables) in written material. This document describes a business communication course at Wayne State University in which students calculate the Gunning Fog Index of two of their writing assignments with the aid of the…
Descriptors: Business Communication, Class Activities, Computer Assisted Instruction, Computer Programs
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Williams, Allan R.; And Others – 1977
Norms for Air Force technical training materials were developed for seven previously developed structure-of-intellect and seven psycholinguistically oriented variables which have been used to assess the readability/comprehensibility of textual materials. Separate norms are presented for Air Force study guides, manuals, career development course…
Descriptors: Adults, Content Area Reading, Factor Structure, Military Training
Schwartz, Helen J. – 1980
A study was conducted to test whether quantitative feedback would help students write with the stylistic simplicity appropriate to their audience and purpose without sacrificing other elements of good writing. Two business and technical writing classes received identical reading assignments, classroom activities, and writing assignments; but one…
Descriptors: Computer Assisted Instruction, Educational Research, Feedback, Higher Education
Kent, Thomas L. – 1980
Writers and writing teachers should be wary of depending on readability indexes as indicators of the difficulty of written messages. The Gunning Fog Index and the Damerst Clear Index, two readability formulas, were used to determine the readability of "A Statement of Editorial Policy" and two abstracts appearing in an issue of…
Descriptors: Audiences, Comparative Analysis, Discourse Analysis, Educational Research
Kern, Richard P. – 1980
This report was prepared to assist the United States Army in evaluating the usefulness of readability formulas in identifying material that will be comprehended by readers at a given reading skill level. Existing readability methods and research findings were reviewed against three major criterion questions and the findings are discussed. The…
Descriptors: Adults, Functional Reading, Job Training, Military Training
Kern, Richard P.; And Others – 1975
Written as an aid for writers of Army narrative training literature, this guidebook emphasizes performance-oriented writing (preparation of literature intended to help someone learn and perform job related tasks). The eight chapters contain extensive examples and illustrations. An introductory chapter discusses why and how the guidebook was…
Descriptors: Audiences, Editing, Guidelines, Guides
Micklos, David; Bishop, Walton – 1982
A study was conducted to determine if increasing the redundancy of sections in scientific articles where typical readers became bored or confused would have a desirable effect on other readers. Undergraduate journalism students applied R. F. Carter's signalled stopping technique to two different science articles by indicating points where they…
Descriptors: Cloze Procedure, Cognitive Processes, Communication Research, Communication (Thought Transfer)