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Direct linkEstrada, Carlos A.; Krishnamoorthy, Periyakaruppan; Smith, Ann; Staton, Lisa; Korf, Michele J.; Allison, Jeroan J.; Houston, Thomas K. – Journal of Continuing Education in the Health Professions, 2011
Introduction: CME providers may be interested in identifying effective marketing strategies to direct users to specific content. Online advertisements for recruiting participants into activities such as clinical trials, public health programs, and continuing medical education (CME) have been effective in some but not all studies. The purpose of…
Descriptors: Medical Education, Quasiexperimental Design, Health Programs, Hypertension
Peer reviewedBaker, Frank; Curbow, Barbara – Evaluation and Program Planning, 1991
The epidemiological method of case-control study is described, and its advantages and disadvantages are discussed for use in health program evaluation. Examples are reviewed, with a step-by-step description of the method. Potential applications are discussed, including worksite health promotions, screening programs, and large-scale public health…
Descriptors: Case Studies, Control Groups, Epidemiology, Evaluation Methods
