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Peer reviewedPowell, Karen Sterkel; Jankovich, Jackie L. – Business Communication Quarterly, 1997
Presents a model outlining 10 steps for developing and implementing a Communication across the Curriculum (CAC) program, written from the authors' experience as coordinators of the CAC program at their university. Notes also inputs and resources needed to implement such a program, which offers an integrated approach for developing students'…
Descriptors: Business Administration Education, Communication Skills, Higher Education, Program Development
