Reviews the current status of marketing education within the context of teacher education in general. Role and direction of the program are addressed by proposing specific goals and strategies for implementation in the areas of philosophy, structure, and integration of the program. (CT)

A framework for reflecting on, assessing, and improving institutional quality in higher education focuses on internal and external approaches to educational quality and their implications for designing for quality and continuous quality assessment. (MSE)

This article outlines major aspects of the planning of large conferences. These major aspects are a well-planned and well-structured organizational system and a detailed budget. Although conferences sponsored by voluntary associations are emphasized, many of the same principles apply to other types of large conferences. (CT)

Three employee assistance programs designed to combat employee drug abuse are described and evaluated. The author also provides guidelines to consider when designing a substance abuse program: consult all departments that can make a contribution; keep abreast of technical support; and seek outside help if there is no help available within the…

IP is a field-centered program that places its interns in public schools and other educational institutions for three or four semesters of projects and activities. The program is based on the idea that one can only discover how to teach through personal experience. (Author/RK)

Six representative intervention programs for high-risk infants are selected, and their essential features are summarized. A model for use in designing, implementing, and evaluating intervention programs for infants and/or their families is discussed. (Author/RH)

The article presents a "magic circle" model for designing, implementing, and evaluating programs for gifted, talented, and creative students. (DLS)

Epidemiology is presented as a tool for the primary prevention of a broad range of factors associated with increased rates of communication disorders. The potential use of the PRECEDE-PROCEED model of program planning and evaluation to design comprehensive, community-based prevention programs for communication disorders is discussed. (Author/CR)

A guide to developing a college marketing plan defines key marketing terms, outlines the development of a plan (including institutional analysis, market research, strategy formation and execution, and program evaluation), and provides a list of important principles with which to operate a program. (MSE)

Describes formal mentoring program for junior female faculty implemented by Southern Illinois University at Carbondale because women face more career barriers than men and because mentoring shows promise as a contributor to career success. Describes Faculty Mentoring Program and includes section on program evaluation. (NB)

Discusses how an employee services manager could not find qualified applicants to serve as temporary supervisors in Mead's manufacturing plant during the busy season. Describes the challenge Mead faced in its internship program, the corporation's commitment to education, the program, outcomes of the program, unanticipated benefits, and elements…

A recent report published by the National Center on Performance Incentives (NCPI) presents findings from the second-year of a multi-year evaluation of the Texas Educator Excellence Grant (TEEG) program, a statewide educator incentive program that operated in Texas. As part of this larger study, evaluators examined how participation in the TEEG…

This volume reports on innovative, useful evaluation work conducted within U.S. college foreign language programs. An introductory chapter scopes out the territory, reporting key findings from research into the concerns, impetuses, and uses for evaluation that FL educators identify. Seven chapters then highlight examples of evaluations conducted…

This paper discusses the design of a program by the Nashville (Tennessee) Center for Independent Living (CIL) to train consumers with disabilities in employing, training, supervising, and firing personal attendants. The program, supported by the Tennessee Developmental Disabilities (DD) Planning Council, provided an opportunity for program design…

Program development evaluation should focus on articulating theoretical rationales for program design and activities. To assist the managers of 17 school-based delinquency prevention projects (School Action Effectiveness Study) in developing theories of action, the Program Development Evaluation (PDE) method was utilized. To construct the…