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Hawley, Robert Coit – 1972
This thesis describes the design and evaluation of the "Composition for Personal Growth" program developed by Sidney B. Simon, Robert C. Hawley, and David D. Britton. In developing the program, the designers sought to remedy what they considered to be the four major faults of many traditional composition programs: lack of meaningful…
Descriptors: Communication (Thought Transfer), Doctoral Dissertations, English Instruction, Program Design
Rosenblatt, S. Bernard; And Others – 1977
To enable advertising majors to better understand themselves in relation to their career aspirations, a two-part testing and evaluation program was developed. Data for the 39 college students who participated in the program were gathered using a computer analyzed interest inventory and a self-projective instrument. The self-projective instrument…
Descriptors: Advertising, Communication (Thought Transfer), Educational Research, Higher Education