In the 1990s, a handful of arts institutions made an unprecedented effort to engage young people through intensive programming geared directly at adolescent audiences--teen councils and apprenticeships sprouted up across the country and sought to welcome and empower teens within the museum. The Whitney Museum of American Art is currently leading a…

Historical organizations cannot continue to compete in the modern marketplace using traditional models for education program development. Social networking sites and new applications are shaping the way our audiences approach their work, even more so as Generation Y/Millennials begin to flood into the workforce, changing the demographic makeup,…