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Direct linkWu, Dan; Yang, Tingzhong; Cottrell, Randall R.; Zhou, Huan; Yang, Xiaozhao Y.; Zhang, Yanqin – Health Education Journal, 2015
Objective: The purpose of this study was to explore the effects of different tobacco health-warning images on intention to quit smoking among urban Chinese smokers. The different tobacco health-warning images utilised in this study addressed the five variables of age, gender, cultural-appropriateness, abstractness and explicitness. Design:…
Descriptors: Smoking, Health Promotion, Urban Areas, Health Education
Brouse, Corey H.; Basch, Charles E. – Health Education Journal, 2004
A key challenge facing cancer educators is the extent to which effective programmes can be widely disseminated and implemented. Differences between target populations with respect to social, psychological, and educational characteristics, as well as the social and economic context make it difficult to replicate "cookbook" approaches. Tailoring of…
Descriptors: Health Education, Cancer, Telecommunications, Educational Methods
