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Ryan, Ellen – Currents, 1992
The experiences of three institutions (Oberlin College, Ohio; University of Nebraska; and St. Christopher's School, Virginia) illustrate how effective a carefully developed marketing scheme for planned giving can be. Staffing, budgets, average funds raised, and average deferred gifts are reported for each. (MSE)
Descriptors: College Administration, Donors, Elementary Secondary Education, Fund Raising
Ryan, Ellen – Currents, 1993
The techniques and experiences of two private elementary and secondary schools and three higher education institutions with fund raising by phonathon are described. Institutions include the Columbus School for Girls (Ohio), Centre College (Kentucky), Kansas State University, Whitman College (Washington), and the Eaglebrook School (Massachusetts).…
Descriptors: Alumni, Case Studies, Elementary Secondary Education, Fund Raising
