Descriptor
| Cost Effectiveness | 1 |
| Health Education | 1 |
| Health Needs | 1 |
| Health Programs | 1 |
| Industry | 1 |
| Inplant Programs | 1 |
| Marketing | 1 |
| Nonschool Educational Programs | 1 |
| Program Effectiveness | 1 |
| Salesmanship | 1 |
Publication Type
| Guides - Non-Classroom | 1 |
| Journal Articles | 1 |
| Reports - Descriptive | 1 |
Education Level
Audience
| Practitioners | 1 |
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Fogel, Marvin E.; Oleckno, William A. – Health Education (Washington D.C.), 1983
Convincing industry to adopt health promotion programs presents problems not generally encountered in the public sector. This article describes a marketing approach for organizations and individuals planning to "sell" health promotion to private firms. (PP)
Descriptors: Cost Effectiveness, Health Education, Health Needs, Health Programs


