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Kim, Hyang-Sook; Sheffield, Donna; Almutairi, Talal – American Journal of Health Education, 2014
Background: Fear appeals are commonly used in health communication to reduce risk. It is not clear, however, whether familiarity with a health topic can lessen the threat intended. The use of unregulated dietary supplements among young adults is one such area that needs study. Purpose: The study examined the effect of fear appeals on…
Descriptors: Fear, Educational Methods, Health Promotion, Risk Management