This book provides a broad, introductory overview of issues affecting the marketing of public library collections, with examples and research results from more than 200 libraries of all sizes. This new edition of the work updates and expands the original, referencing new studies (published since 1992), encompassing more of the literature from…

Describes the "Jump Start" program, developed with Library Services and Technology Act funds and designed to provide more pre-school services to children in a poor community in Chicago. Discusses the project plan; workshops for area child care providers and future workers in the field; collection development; outreach to educational institutions;…

This book provides a systematic, step-by-step process and includes practical ideas and program materials for library staff to use in their development of library services to Latinos. Designed primarily for public libraries, much of the information in the book can be adapted to school library media centers. The information in the book can also be…