The process of creative problem-solving (CPS) commonly demands that individuals consciously or unconsciously integrate creative ideas from a vast array of diverse information. Using a masked priming paradigm and the Chinese remote associates test (RAT), this study provides innovative behavioral evidence for the integration of multiple unconscious…

The article presents a theoretical elaboration of the potential relationship between the academic and artistic approaches within a problem-based educational setting. The investigation is based on Koestler's idea of the "bisociation" (blending) of dissimilar thinking and action matrices as the foundational mechanism of human creation in…

An incubation effect occurs when taking a break from a problem helps solvers arrive at the correct solution more often than working on it continuously. The forgetting-fixation account, a popular explanation of how incubation works, posits that a break from a problem allows the solver to forget the incorrect path to the solution and finally access…

The present experiment examined whether or not the type of associations (close (e.g. apple-pear) and distant (e.g. apple-fish) word associations) and memory instruction (paying attention to the ideas of others) had effects on the idea generation performances in the brainwriting paradigm in which all participants shared their ideas by using paper…