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| Journal of Instructional… | 1 |
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| Keller, John M. | 1 |
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| Reports - Research | 1 |
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Keller, John M. – Journal of Instructional Development, 1987
Describes development of the ARCS (Attention, Relevance, Confidence, Satisfaction) model, a method for improving the motivational appeal of instructional materials. Strategies to identify and solve problems with learning motivation are explained, and two case studies are presented that tested the usefulness of the ARCS model in inservice teacher…
Descriptors: Case Studies, Elementary Secondary Education, Inservice Teacher Education, Instructional Design
