Describes how Pre-Planning Evaluation (PPE) aids initial curriculum planning. Presents a case study of how PPE influenced the development of the electricity curriculum in Israeli technical high schools. Concludes that PPE is an essential component of the curriculum development process. (GEA)

Information on why readership surveys are valuable and on how to conduct them is presented, along with sample surveys used at a number of different institutions, and a questionnaire used by the Council for Advancement and Support of Education to measure the opinion of "CASE CURRENTS," readers. Guidelines for doing a mail survey outline…

Considers four major decisions to illustrate the complexity of decision making about pretesting as part of the instructional process: whether a pretest should be administered; the behaviors that should be pretested; how pretesting should be accomplished; and how teaching strategies should be adjusted to pretest results. (MBR)

The evaluation design, which prescribes when and from whom to gather data, is described as significant because it can lend credibility to evaluation results. The objectives of this booklet are to aid the evaluator in: choosing a design; putting it into operation; and analyzing and reporting the data. Examples include both formative and summative…

Twelve common errors which can invalidate an otherwise sound evaluation are identified, and ways to avoid them are presented. The hazards are: (1) grade-equivalent scores; (2) inappropriate statistical adjustments with nonequivalent control groups; (3) administering norm-referenced tests at inappropriate times of the school year; (4) inappropriate…

This publication is primarily designed for educational practitioners who possess little or no training in conducting mail surveys or have not kept current on the present state of the art of survey methods and techniques. It is also intended to be a checking and comparing aid to ensure that important research considerations are taken into account.…

This document sets out one segment of a comprehensive approach intended to assist institutions of higher education in developing and carrying out alcohol abuse and other drug prevention programs. Social marketing is described as a tool of environmental management, that seeks to produce a specified behavior in a target audience. Intended for a…