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Direct linkChun, Christian W. – Research in the Teaching of English, 2012
This article examines the ways in which a multimodal text--a YouTube video on globalization and business--was mediated in two English for Academic Purposes (EAP) classrooms, and how these mediations shaped the instructor's and her students' meaning-making in specific ways. I first explore the complex multimodal discourses involved with this…
Descriptors: Foreign Countries, English for Academic Purposes, Business Administration Education, Intermode Differences
