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Peer reviewedHample, Dale – Communication Monographs, 1977
Suggests and tests a model of value argument which is intended to determine the degree of audience adherence to particular value claims. Discusses the process for advance selection of the most effective evidence to support value claims. (MH)
Descriptors: Behavioral Science Research, Conceptual Schemes, Discourse Analysis, Higher Education
Brand, Alice G. – 1983
Although contemporary psychologists generally acknowledge the significance of affect in human experience, few have attempted to understand its role in cognitive processes. The same can be said of writing specialists. In fact, New Criticism, so long dominant in American literary thinking, still continues to influence the emotions writers disclose…
Descriptors: Affective Behavior, Authors, Behavioral Science Research, Cognitive Processes
Snyder, Robert Eugene – 1969
This study explored varying uses of the concept "involvement" in ordinary speech, examined the concept as found in the literature on adult education program planning, and analyzed its use and validity in empirical behavioral science research. It was expected that the concept would be further clarified, thus increasing the likelihood of forming…
Descriptors: Abstracts, Adult Education, Attitude Change, Behavior Change
House, Arthur S., Ed. – 1967
This document reports on a conference focused on speech problems. The main objective of these discussions was to facilitate a deeper understanding of human communication through interaction of conference participants with colleagues in other disciplines. Topics discussed included speech production, feedback, speech perception, and development of…
Descriptors: Acoustic Phonetics, Articulation (Speech), Behavioral Science Research, Communication (Thought Transfer)


