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Adding Value: Open Online Learning and the MBA

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Fitzgerald, Rachel; Anderson, Maggie; Thompson, Ross – Electronic Journal of e-Learning, 2015

Evidence suggests that MOOCs are being used as a strategic tool to explore alternative models of course delivery (Allen & Seaman, 2013) and this paper shares insight into an example of such innovation for Business School Education. Gateway MBA draws on examples of open learning worldwide to create a MOOC to extend the MBA distance learning…

Descriptors: Online Courses, Masters Programs, Business Administration Education, Educational Quality