This study tested two cognitive models, learning styles and dual coding, which make contradictory predictions about how learners process and retain visual and auditory information. Learning styles-based instructional practices are common in educational environments despite a questionable research base, while the use of dual coding is less…

Noting weaknesses in "standard" methods of measuring listening skills, developes a five-factor model utilizing three different kinds of memory and adding tasks requiring interpretation and concentration. Varying subscales--with the exception of the interpretive task--are found to be sufficiently reliable for research purposes. (NH)

This paper summarizes research conducted on three computer based video models' effectiveness for learning based on memory and comprehension. In this quantitative study, a two-minute video presentation was created and played back in three different types of media players, for a sample of eighty-seven college freshman. The three players evaluated…