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Social Exchange Theory | 1 |
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McDonald, Gerald W. | 1 |
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McDonald, Gerald W. – 1978
This paper explores the potential contributions of social exchange theory in investigations of marriage and family relationships. The basic premise of social exchange is that individuals in social interaction attempt to maximize rewards and minimize costs to obtain the most profitable outcomes. Research has shown that five factors must be…
Descriptors: Behavior Theories, Change Agents, Cultural Influences, Interpersonal Relationship