Descriptor
| Course Content | 15 |
| Learning Activities | 15 |
| Merchandising | 15 |
| Secondary Education | 12 |
| Distributive Education | 10 |
| Behavioral Objectives | 9 |
| Competency Based Education | 9 |
| Marketing | 9 |
| Salesmanship | 9 |
| Advertising | 8 |
| Competence | 8 |
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Author
| Cluck, Janice Bona | 2 |
| Elliott, Ronald T. | 2 |
| Melliges, Pam | 2 |
| Carlson, Janet | 1 |
| Clis, Pat | 1 |
| Kendall, Elizabeth | 1 |
| Kondras, Robert | 1 |
| Long, Diana | 1 |
Publication Type
| Guides - Classroom - Teacher | 12 |
| Guides - Non-Classroom | 3 |
| Guides - Classroom - Learner | 2 |
| Guides - General | 2 |
| Reports - Descriptive | 1 |
Education Level
Audience
| Practitioners | 7 |
| Teachers | 6 |
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Kondras, Robert – 1975
Designed to introduce the world of retailing to junior high school students, the course encompasses three different activities: consumer knowledge, selling, and establishing a school store. Many of the ideas have been used with students in grades 7 and 8. The section on consumer education includes consumer influence and problems, consumer law, and…
Descriptors: Career Education, Consumer Education, Consumer Protection, Course Content
Michigan Univ., Ann Arbor. School of Education. – 1980
This guide was developed to provide specific, practical advice to teachers who are involved in operating a school store as an adjunct to the marketing/distributive education curriculum. The handbook format integrates school store operations with classroom learning activities and the Michigan Marketing and Distributive Education Core Curriculum.…
Descriptors: Accounting, Advertising, Business Administration, Business Education
Clis, Pat; And Others – 1977
This instructional module on fashion merchandising is designed as a guide for secondary education teachers who are helping twelfth grade students develop occupational competency for entry-level positions in fashion-related jobs. An introductory section covers module goals, career opportunities and employment demands, administrative considerations,…
Descriptors: Behavioral Objectives, Career Development, Clothing, Course Content
Long, Diana – 1979
This publication is the Teacher's Guide for the competency based curriculum in agribusiness management for high school students in West Virginia. The purpose of the competency based education curriculum is to provide a set of West Virginia-validated agribusiness tasks, along with the steps needed to perform each task, the evaluation standards, and…
Descriptors: Accounting, Advertising, Agribusiness, Agricultural Education
Elliott, Ronald T. – 1988
This guide presents a competency-based curriculum for a high school course in marketing. It addresses all three domains of learning: psychomotor, cognitive, and affective. Activities suggested in the guide deal with getting along with others, with supervisors or staff members, and with small or large groups. The guide, which can be used with any…
Descriptors: Advertising, Behavioral Objectives, Competence, Competency Based Education
Elliott, Ronald T. – 1987
This guide presents a competency-based curriculum for a high school course in sales promotion. It addresses all three domains of learning: psychomotor, cognitive, and affective. Activities suggested in the guide deal with getting along with others, with supervisors or staff members, and with small or large groups. The guide, which can be used with…
Descriptors: Advertising, Behavioral Objectives, Competence, Competency Based Education
Michigan State Univ., East Lansing. Coll. of Agriculture and Natural Resources Education Inst. – 1980
This research-based curriculum guide for a secondary marketing and distributive education program covers 12 institutional areas. They are advertising, communications, display, human relations, management, mathematics, merchandising, operations, product/service technology, sales, economics of marketing, and employability skills. A content outline…
Descriptors: Advertising, Business Administration, Communications, Competency Based Education
North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education Services. – 1993
Developed to address the needs of the apparel industry, this fashion merchandising curriculum guide is designed to assist marketing educators in effective instructional delivery. Introductory materials include the following: a course blueprint that illustrates units of instruction, core competencies in each unit, and specific objectives for each…
Descriptors: Advertising, Behavioral Objectives, Career Development, Clothing
Kendall, Elizabeth; And Others – 1981
The curriculum contained in this guide is one of a series developed to assist teachers in implementing prevocational exploration programs concerned with distribution and marketing occupations. It is designed to complement the West Virginia "Guide for Establishing Programs of Prevocational Exploration." The curriculum consists of 35…
Descriptors: Career Education, Career Exploration, Competence, Competency Based Education
Cluck, Janice Bona; Melliges, Pam – 1981
This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of real estate marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified…
Descriptors: Administration, Adult Education, Advertising, Behavioral Objectives
Cluck, Janice Bona; Melliges, Pam – 1981
This curriculum guide has been designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of business marketing, as well as to provide the marketing and distributive education teacher/coordinator with maximum flexibility. The essential common and specialized competencies have been identified and…
Descriptors: Administration, Adult Education, Advertising, Behavioral Objectives
Kentucky State Dept. of Education, Frankfort. – 1983
This package contains instructor's guide sheets and student task assignment sheets for Modules R 1-45 of the competency-based curriculum in retailing developed for use in secondary and postsecondary schools in Kentucky. Some of the topics covered in the modules include the following: retailing--past, present, and future; retailing occupations;…
Descriptors: Behavioral Objectives, Classroom Techniques, Competence, Competency Based Education
Iowa State Univ. of Science and Technology, Ames. Dept. of Agricultural Education. – 1988
This curriculum guide can be used by secondary and postsecondary agriculture, technology, and marketing instructors to decide what and how to teach about agricultural business organization and management, especially in Iowa. The guide consists of five instructional units: (1) agribusiness organization and management; (2) livestock sales and…
Descriptors: Agribusiness, Agricultural Education, Agricultural Machinery, Agricultural Production
Carlson, Janet – 1984
A project was conducted to develop a curriculum package that defined the specific math, science, and language arts skills presently being taught at a vocational skills center that offered training in 20 job skill areas and served an 11-school district. The information gathered during the project was to serve as a basis for granting cross-credit to…
Descriptors: Academic Standards, Allied Health Occupations Education, Building Trades, Competency Based Education
California Community Colleges, Sacramento. Office of the Chancellor. – 1986
This guide outlines the core curriculum and articulation plans that were developed by a home economics task force for the purpose of improving and standardizing home economics education programs at community colleges throughout California. The first five chapters deal with the following subject areas addressed in home economics education: child…
Descriptors: Accountability, Articulation (Education), Behavioral Objectives, Child Development


