Publication Date
| In 2026 | 0 |
| Since 2025 | 1 |
| Since 2022 (last 5 years) | 1 |
| Since 2017 (last 10 years) | 1 |
| Since 2007 (last 20 years) | 1 |
Descriptor
| Advertising | 2 |
| Code Switching (Language) | 2 |
| Foreign Countries | 2 |
| Language Variation | 2 |
| Persuasive Discourse | 2 |
| Adjectives | 1 |
| African Languages | 1 |
| Audience Awareness | 1 |
| Bilingualism | 1 |
| Broadcast Television | 1 |
| Computer Mediated… | 1 |
| More ▼ | |
Source
| International Journal of… | 1 |
Publication Type
| Books | 1 |
| Collected Works - General | 1 |
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
Audience
Location
| Canada | 1 |
| Japan | 1 |
| South Korea | 1 |
| Tanzania | 1 |
| United States | 1 |
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewed
Direct linkGerald Eliniongoze Kimambo – International Journal of Multilingualism, 2025
The main argument of this paper is that the Virtual Linguistic Landscape (VLL) of advertising allows the utilisation of persuasion strategies that transcend the traditional separation of named languages to produce the maximum effect on potential customers. The paper challenges the segregational view of language, which assumes that communication…
Descriptors: Advertising, Motor Vehicles, Social Media, Semiotics
Silva, David J., Ed. – 1998
A collection of research in Japanese and Korean linguistics includes: "Repetition, Reformulation, and Definitions: Prosodic Indexes of Elaboration in Japanese" (Mieko Banno); "Projection of Talk Using Language, Intonation, Deictic and Iconic Gestures and Other Body Movements" (Keiko Emmett); "Turn-taking in Japanese…
Descriptors: Adjectives, Advertising, Bilingualism, Broadcast Television
