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Hasselriis, Peter – English Journal, 1991
Examines the fifth edition of S. I. Hayakawa's "Language in Action" in terms of original strengths and major content still intact, reorganization of chapters with updated application sections, and new chapters on television advertisement and use of deceptive language. (KEH)
Descriptors: Advertising, Commercial Television, English Curriculum, Language Patterns
Silva, David J., Ed. – 1998
A collection of research in Japanese and Korean linguistics includes: "Repetition, Reformulation, and Definitions: Prosodic Indexes of Elaboration in Japanese" (Mieko Banno); "Projection of Talk Using Language, Intonation, Deictic and Iconic Gestures and Other Body Movements" (Keiko Emmett); "Turn-taking in Japanese…
Descriptors: Adjectives, Advertising, Bilingualism, Broadcast Television
Graddol, David, Ed.; Swann, Joan, Ed. – 1994
Papers from a British conference on applied linguistics address various aspects of evaluation and language. Articles include: "Grammar and Language Impairment: Clinical Linguistics as Applied Linguistics" (Paul Fletcher); "Putting Our Practice Into Theory" (Deborah Cameron); "Applied Linguistics as Evaluation of Theory and…
Descriptors: Advertising, Aphasia, Applied Linguistics, College Students