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| Reports - Research | 2 |
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| Reports - Descriptive | 1 |
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Michigan State Univ., East Lansing. Coll. of Agriculture and Natural Resources Education Inst. – 1987
This curriculum guide is intended to provide a common core of competencies from which to design an effective secondary marketing education program. Introductory materials include a definition of marketing education, objectives, outline of instructional content, and questions and answers regarding the curriculum guide. These practical materials are…
Descriptors: Behavioral Objectives, Communication Skills, Competence, Course Descriptions
Illinois State Univ., Normal. Dept. of Business Education. – 1979
This publication is a curriculum guide designed to assist local educators in planning and implementing instructional programs for Office of Education Code 04.01, Advertising Services, a subcluster within the marketing and distribution cluster. The curricular guide is divided into two major sections. The first section contains information for the…
Descriptors: Administration, Behavioral Objectives, Communication (Thought Transfer), Competency Based Education
North Dakota State Board for Vocational Education, Bismarck. – 1981
This teacher-coordinator manual assists in planning, organizing, directing, and evaluating student learning experiences associated with either a model store, school store, or combination. (A model store in a marketing laboratory simulates marketing functions; the school store markets merchandise to fellow students, faculty, and/or the public.)…
Descriptors: Advertising, Career Exploration, Distributive Education, Experiential Learning
Nakamaejo, David T.; And Others – 1979
Designed for the curriculum coordinator, this guide provides guidelines for planning postsecondary merchandising/marketing programs. The first section contains competencies identified as essential for occupations in the merchandising/marketing field which are listed by these subject areas: selling, merchandise analysis, wholesaling, marketing,…
Descriptors: Advertising, Business Administration, Competency Based Education, Course Descriptions
Nakamaejo, David T. – 1979
To develop a competency-based curriculum guide for merchandising/marketing for the University of Hawaii Community College System, a project (1) reviewed and developed a list of all occupations in the general merchandising/marketing program area, (2) developed task inventories for selected occupations, (3) drew a worker mobility chart to show the…
Descriptors: Advertising, Associate Degrees, Background, Business Administration
Download full textBrown, Ted; Sappe', Hoyt – 1989
This report provides results of Phase I of a project that researched the occupational area of commercial art, established appropriate committees, and conducted task verification. These results are intended to guide development of a program designed to train commercial artists. Section 1 contains general information: purpose of Phase I; description…
Descriptors: Art Education, Artists, Cartoons, Commercial Art
