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Rentz, Kathryn C. – Business and Professional Communication Quarterly, 2015
This case study examined the extent to which expected Gen Y traits surfaced in a well-managed U.S. company. The results indicate that certain Gen Y traits typically regarded as undesirable in the workplace are especially persistent, even in an optimal organizational setting, but others are not. The findings also reveal both expected and unexpected…
Descriptors: Stereotypes, Generational Differences, Employees, Case Studies

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