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Zarzosa, Jennifer; Fischbach, Sarah – Marketing Education Review, 2017
Sponsored content, in-feed ads, and advertorials are innovative ways to promote brands. However, there are limited resources on how to use these advertising techniques. The Native Advertising project and debate helps students (a) gain knowledge and experience with current advertising practices and (b) engage in deliberation regarding a promotional…
Descriptors: Advertising, Ethics, Debate, Student Projects
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Mitchell, Elissa Thomann – Online Learning, 2019
This paper presents the use of a debate in an online asynchronous social policy course. Debate is frequently used as an instructional strategy in higher education, but little is known about the use of this tool in an online learning environment. Participants (N = 36) completed an online debate assignment, and both qualitative (reflection papers)…
Descriptors: Debate, Persuasive Discourse, Online Courses, Computer Mediated Communication
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Kraus, Sue; Sears, Sharon R.; Burke, Brian L. – Journal of Effective Teaching, 2013
Teaching students how to think critically and develop lifelong habits of evidence-based inquiry outside of the classroom is a primary goal for educators today. This paper describes nine activities designed to promote evidence-based critical thinking in college or high school classrooms in any discipline. We have developed a seven step process for…
Descriptors: Class Activities, Evidence Based Practice, Critical Thinking, College Students
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Kamboj, Pooja; Singh, Sushil Kumar – Interchange: A Quarterly Review of Education, 2015
Effective teaching in schools requires flexibility, energy and commitment. Successful teaching also requires that teachers are able to address learner's needs and understand the variations in learner's styles and approaches. Teachers can accomplish these requirements while creating an optimal teaching-learning environment by utilizing a variety of…
Descriptors: Teacher Effectiveness, Instructional Effectiveness, Educational Strategies, Cognitive Style