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Young, Mark R. – Journal of Marketing Education, 2014
Previous research supports the idea that the success of hybrid or online delivery modes is more a function of course design than delivery media. This article describes a case study of a hybrid Principles of Marketing course that implemented a comprehensive redesign based on design principles espoused by the Quality Matters Program, a center for…
Descriptors: Marketing, Blended Learning, College Students, College Faculty
Peer reviewed Peer reviewed
Yelsma, Paul – Michigan Journal of Community Service Learning, 1994
Gives an overview of service-learning principles and a rationale for transforming traditional courses into service-learning courses. Presents small-group techniques for problem solving and increasing group service-learning success. Draws on author experience and research in other disciplines. Argues that, when theories of classroom instruction are…
Descriptors: College Instruction, Course Organization, Group Dynamics, Higher Education
Peer reviewed Peer reviewed
Collis, Betty; Gore, Marilyn – Journal of Research on Computing in Education, 1987
Describes a course developed at the University of Victoria (British Columbia) to provide training for educators that will facilitate communication with computer scientists as they work together on educational software development projects. Software engineering and instructional design principles are discussed, the course methodology is explained,…
Descriptors: Computer Science, Course Evaluation, Course Organization, Courseware