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Direct linkYu, Qionglei; Asaad, Yousra; Yen, Dorothy A.; Gupta, Suraksha – Studies in Higher Education, 2018
This study extends our knowledge of internal branding in the context of employees in the higher education sector. Employing a quantitative methodology in UK universities, a conceptual model is presented and tested on 235 employees. Internal market orientation (IMO) is examined as a management tool to drive employees' university brand commitment…
Descriptors: Higher Education, Marketing, Student Recruitment, Foreign Countries
Erhardt, Dominik; von Kotzebue, Alexander – Tertiary Education and Management, 2016
Unlike in the US and other western countries, the higher education market in Germany has been sheltered from competition. This changed recently, when a governmental "excellence initiative" began to allocate substantial supplementary funds dependent on higher education institutions' performance, in 2005. This study is aimed at assessing…
Descriptors: Foreign Countries, Competition, Higher Education, Position Papers
Elacqua, Gregory; Martínez, Matías; Santos, Humberto; Urbina, Daniela – School Effectiveness and School Improvement, 2016
This research analyzes the impact of the Adjusted Voucher Law´s school rankings on low-performing schools in Santiago, Chile, and provides evidence on the effects of the pressures of accountability systems on teacher policies and practices. The empirical strategy is based on the fact that schools are ranked according to their position on a set of…
Descriptors: Accountability, Educational Vouchers, Teaching Methods, Foreign Countries
Shiner, Michael; Noden, Philip – British Journal of Sociology of Education, 2015
Despite entering higher education in good numbers, candidates from some black and minority ethnic groups are concentrated in less prestigious institutions. A similar pattern is evident in candidates' applications, raising important questions about the role of "self-exclusion". Statistical analysis confirms that candidates from some…
Descriptors: Foreign Countries, Higher Education, Social Class, Racial Differences
Lock, Leonard K.; Kraska, Marie – Studies in Higher Education, 2015
The study was based upon surveying colleges/schools of education with graduate programs from the "US News and World Report" "Best Education Schools 2011" (N = 89). Results indicated that greatest time was spent on data collection, data management, and compilation; while least time was focused on instrument technical…
Descriptors: Work Experience, College Faculty, Management Systems, Graduate Study
Page, Stewart; Cramer, Ken – Journal of Marketing for Higher Education, 2003
An analysis of ranking data, taken from "Maclean's" magazine's 2001 rankings of the 47 Canadian universities, is presented. Consistent with previous research, the rank data show that the specific measures and indices used by the magazine are inconsistently related to each other and to the universities' final assigned rankings. Some…
Descriptors: Institutional Characteristics, Universities, Higher Education, Reputation
Brint, Steven; Riddle, Mark; Hanneman, Robert A. – Sociology of Education, 2006
This article introduces cluster analysis and reference set analysis as tools for understanding structure, identity, and aspiration in complex organizational fields. Cluster analysis is used to identify the structure of the organizational field in American four-year colleges and universities. The article shows that presidential choices of reference…
Descriptors: College Presidents, Colleges, Multivariate Analysis, Aspiration
