This paper first argues that the World Wide Web at its best, has been able only to imitate the resources and services of an exemplary research library. It then goes on to examine how academic research libraries can take advantage of their brand identity as market leaders in the information business. The basic concept of brands and branding…

Discusses issues relevant to librarians implementing an intranet, including time and cost savings, training and technology, sharing information, information policies, and promoting Intranet services. Outlines the following roles for the proactive librarian: knowledge manager and World Wide Web administrator; promoter and committee member; editor,…

This paper focuses on the development, adoption, and integration of resource discovery, knowledge management, and/or knowledge sharing interfaces such as interactive portals, and the use of the library's World Wide Web presence to increase the availability and usability of information services. The introduction addresses changes in library…

Outlines technology trends affecting library marketing: change is too slow; education is out/learning is in; the next generation are "NextHeads"; the next generation is different; change cannot be managed generationally; "virtual" is place, not format; communities of interest are not bounded by geography; new brands are…

This paper discusses client service issues to be considered when transitioning to a virtual library situation. Themes related to the transitional nature of society in the knowledge era are presented, including: paradox and a contradictory nature; blurring of boundaries; networks, systems, and holistic thinking; process/not product, becoming/not…

The authors envisage a new future for libraries, one in which they assume a very proactive role, pushing, as well as pulling information back into the Web, in a manner similar to that in which a private electricity producer feeds back surplus power into the grid as well as taking electricity when needed. (Author)

The Electronic Information Resources Task Force was formed by the University of Rhode Island Library to evaluate the present program and plan for and develop improvements. The specific charges to this to this Task Force were to: evaluate the range of the electronic information and delivery mechanisms relevant to the programs of the University of…

The Web site library is a new type of digital library incorporating both digital collections and digital service. In the parliamentary context, this new application of information and communications technology has a dual function: to provide a virtual collection to satisfy users' information demands and to provide all the current services needed…

This digest discusses the development of World Wide Web-based services for libraries and provides examples from the Cleveland Public Library (CPL). The first section highlights the importance of developing such services, steps to be followed for a successful project, and the importance of having the goal of replicating and enhancing traditional…

Focuses on a Web-based version of a national survey for the National Commission on Libraries and Information Science (NCLIS) of public library involvement with the Internet. Describes the procedures used to develop the Web-based questionnaire, identifies issues concerning Web-based research, and presents recommendations for the future…

Adapting today's libraries to better serve tomorrow's needs challenges even the most forward-thinking library staff. This book offers practical, workable solutions from several authorities in the industry. Fifty-five conference papers are included and divided into the following subject areas: "Technology and the Network: Daimons or Demons?";…

This paper discusses the impact of change on the State Library of New South Wales (Australia), a large public research library charged with the care and continuing use of a documentary heritage. The first section provides background on the State Library, including history, collection, mission, and use. The second section describes library clients,…

Discusses various communities that have contributed to the development of the Yale University Library Electronic Text Center (ETC) and describes the evolution of the ETC from a center for the support of electronic texts in the humanities to an electronic resource center providing support in the creation of World Wide Web resources. (LRW)

The author argues that traditional library cataloging (MARC) and the online public access catalog (OPAC) are in collision with the world of the Internet because items in electronic formats undergo MARC cataloging only on a very selective basis. Also the library profession initially isolated itself from World Wide Web development by predicting no…

In using conventional print, CD-ROM and online resources, librarians are still middlepersons between publishers and users. By exploiting Internet and World Wide Web online technology and developing local databases, libraries can tap new information sources and make them available to local audiences and others dispersed around the world in an…