Web site usage statistics are a widely used tool for Web site development, but libraries are still learning how to use them successfully. This case study summarizes how Morris Library at Southern Illinois University Carbondale implemented Google Analytics on its Web site and used the reports to inform a site redesign. As the main campus library at…

Everyone on your campus needs information, and if your institution is like most schools, you have plenty of it to share. But which types of data warehousing and business intelligence systems you choose, and how accessible, usable, and meaningful those tools make all of that information, remain the big questions for many technologists and…