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Springer, Marc – College Press Review, 1980
Describes a study that indicated that readers of college newspapers prefer a front page style that is contemporary and emphasizes a horizontal layout to either an avant-garde style that features an entirely horizontal layout or a traditional layout having a vertical page. (TJ)
Descriptors: Design Preferences, Higher Education, Layout (Publications), Media Research
Pasternack, Steve; Utt, Sandra H. – 1985
A study was conducted to examine newspaper readers' responses to front page design and to explore the perceived differences among traditional, modern, and modular formats of newspaper design. Slides of the front pages of 10 pairs of competing daily newspapers were shown to 91 journalism students. After viewing three slides for each paper, subjects…
Descriptors: Attitudes, Comparative Analysis, Content Analysis, Design Preferences
Peer reviewed Peer reviewed
Journalism Quarterly, 1986
Offers summaries of studies that investigated many topics, including the following: (1) images of the United States in Jordanian media; (2) television terms, such as "radiovision," that did not last; (3) how newspapers in Alaska cope with staff turnover; (4) newspaper design preferences among students; and (5) the problem of libel for…
Descriptors: Advertising, Design Preferences, Developing Nations, Higher Education