The rapid rise of artificial intelligence (AI) presents both challenges and opportunities for marketing educators. This paper outlines a transformative process undertaken by our department to integrate AI across the marketing curriculum. We detail a strategic shift from initial resistance to acceptance, resulting in the successful integration of…

Since it was released on November 30, 2022, ChatGPT has offered numerous opportunities for higher education professors to improve their course offerings. However, not all information provided by the application is accurate. The application has been known to yield highly inaccurate information with high confidence. Yet, with that knowledge, ChatGPT…

The field of computer science has long been plagued by issues of diversity - in particular, attracting and retaining those historically marginalized in computing contexts. This is a great loss to the field, to the future of innovation, and to society. Perhaps most importantly, it is an incalculable loss to those populations excluded from pursuing…

Audio description (AD) is a mode of audiovisual transfer which involves making audiovisual content and live performances accessible to people with sight loss. With the growing demand for this audiovisual translation (AVT) practice, a need has arisen to train professionals in the area. As a result, AD courses have sprung up, both in the form of…

With the emerging use of analytics tools and methodologies in marketing, marketing educators have provided students training and experiences beyond the soft skills associated with understanding consumer behavior. Previous studies have only discussed how to apply analytics in course designs, tools, and related practices. However, there is a lack of…

Higher education is rapidly changing, and instructors are striving to match the needs of 21st-century digital learners. There is a growing demand and shift from traditional classes to the online mode of instruction for most post-secondary learning institutions. Additionally, with the recent pandemic (COVID-19), post-secondary institutions had to…

Wawasan Open University (WOU) provides working Malaysians access to quality higher education via Open Distance Learning (ODL). As admission of students involves students from diverse backgrounds, including diversity of ability, age groups and educational backgrounds, WOU faces the real challenge of effectively engaging and supporting these…

The growing amount of information in the world has increased the need for computerized classification of different objects. This situation is present in higher education as well where the possibility of effortless detection of similarity between different study courses would give the opportunity to organize student exchange programmes effectively…

Software process modeling (SPM) is an important area of software engineering because it provides a basis for managing, automating, and supporting software process improvement (SPI). Teaching SPM is a challenging task, mainly because it lays great emphasis on theory and offers few practical exercises. Furthermore, as yet few teaching approaches…

A joint course, created as a result of a project under the auspices of the "Stability Pact of South-Eastern Europe" and DAAD, has been conducted in several Balkan countries: in Novi Sad, Serbia, for the last six years in several different forms, in Skopje, FYR of Macedonia, for two years, for several types of students, and in Tirana,…

As familiar and widely used elements of second language pedagogy that can be leveraged in interesting new ways through the use of digital technology. The focus is on a set of affordances offered by Google Drive, a popular online storage and document-sharing technology. On the assumption that dynamic collaboration with peers, teacher feedback, and…

These proceedings contain the papers of the International Conference e-Learning 2017, which was organised by the International Association for Development of the Information Society, 20-22 July, 2017. This conference is part of the Multi Conference on Computer Science and Information Systems 2017, 20-23 July, which had a total of 652 submissions.…

Describes a software package used by six universities in the Netherlands for computer managed instruction, and discusses means provided for guiding students through a course and for evaluation. Special attention is given to the structuring and implementation of courses and blocks in a course. (Author/CMV)

Courses for a computer technology program are listed. Hardware purchases necessary to use a mainframe computer in a single-user environment in a computer organization course is described, and sample runs from three programs are included. (MNS)

A one-month graduate course on time series analysis is offered in the department of chemical engineering at the University of Queensland (Australia). Describes the course, which is based on an interactive graphics time series identification and modelling computer package (TSIM). Also describes time-series analysis procedure and the TSIM package.…